Logos & Marks
Our Logo
The Coupa community continues to flourish each year, a testament to our collective dedication and shared triumphs. This vitality finds expression in our logo, a blooming flower. This logo embodies our company’s unique signature and the great strides we’re making as a company and as a platform.
At its heart, the eight-petal flower symbolizes the harmonious link between our culture and product strategy. The eight petals intertwine our three core values, the lifeblood of our culture, with the five letters of ‘Coupa,’ giving purpose and direction to our product strategy. Against a vibrant blue sky, this central flower blossoms as a symbol of unity with our community. Together, we unlock shared value and endless opportunities .
Logo Usage
Consistency is key to drive impact. Our logo should appear on all collateral and assets.
Logo Lockups
Our company logo lockup can help reinforce our vision. This is our primary logo lockup. Use when appropriote and there is room to keep proper spacing and placement.
This is our secondary company logo lockup to use when spacing is more limited.
Co-Branding
When co-branding we want to represent each our brands equally. Keep the sizing of the of the logos similar in weight and use neutral color line between our logos.
The Flower
Our flower is our symbol, our mark that represents our company culture and beliefs. This can be used to help add impact but should be used only when the context of Coupa is clear.
